THE CLAIM

“Good Source of 7 Vitamins and Minerals”

THE TRUTH

Five of the 7 vitamins and minerals are derived from this product’s first ingredient—enriched flour. That’s the code word for “refined flour that’s had nutrients added to it after it’s been stripped of fiber.

WHAT YOU REALLY WANT

A breakfast without the nutritional profile of a dessert. Studies show that people who opt for high-quality protein over refined carbohydrates maintain higher levels of energy throughout the day.